Calgary, AlbertaLogisticsTimeline: 3 weeks

Luxe Logistics modernized its brand without losing heritage

Living Sky delivered a brand refresh and website redesign for Luxe Logistics to help the company win larger enterprise opportunities.

Enterprise deal conversion

+30%

Higher conversion in the first month after launch.

Brand rollout

3 weeks

Time to launch the new system across web and sales materials.

Reusable assets

25+

Components and templates handed off for ongoing use.

Challenge

  • The existing brand looked dated and inconsistent across sales materials and the website.
  • Enterprise buyers were not getting a clear picture of the company's capabilities or credibility.
  • The team needed a system they could reuse across proposals, marketing, and hiring.

Solution

  • Created a refreshed visual identity with updated typography, color, and brand usage guidance.
  • Redesigned the website around service clarity, proof points, and stronger enterprise trust signals.
  • Delivered reusable design components so the internal team could stay consistent after launch.

Client perspective

Living Sky helped us modernise our brand without losing our heritage. The new identity increased our enterprise deal conversion by 30% in the first month.

Ella Fontaine

CMO, Luxe Logistics

Stack

FigmaNext.jsTailwind CSSBrand guidelines

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